A typical day for an office worker starts with the morning commuting, settling into the habitual rhythms of regularity and small surprises. Once in their workspace, they move through flickers of online orders, interruptions of calls, and deadlines in trying to navigate their time and attention while interacting with colleagues…

Design has always been about people. Whether we’re building a mobile app, a physical product, or a service experience, the end goal is the same: to create something that meets human needs in a way that is intuitive, engaging, and meaningful. But simply knowing what people say they want isn’t…

In the current high competitive market, products and services are not the determining factor of success anymore. Consumers don’t just purchase products or pay for services anymore. They now purchase experiences. This is a fundamental shift in the marketplace referred to as the experience economy. It is a major shift…

In Design Is Storytelling, Ellen Lupton talks about the idea of design fiction, where designers imagine and brainstorm possible futures by writing and visuals. Instead of trying to figure out today’s problems by itself, we ask “what if?” while creating imaginations in a world where people live different like living…

Creating narratives or stories based in images can be fascinating and interesting because one could interpret an image in a variety of ways based on one’s experiences and knowledge. As the saying goes, “a picture is worth a thousand words”. Anyone could come with anything from one image and describe…